Sell Through Rate Calculator

Calculate Sell Through Rate



What is Sell Through Rate?

The sell-through rate (STR) is a metric that measures the percentage of units sold compared to the number of units received. It is a key performance indicator in retail and inventory management, helping businesses understand how well their products are selling.

Formula

The formula to calculate the sell-through rate (STR) is:

\[ STR = \left(\frac{US}{UR}\right) \times 100 \]

Where:

Example

Let's say a store received 500 units of a product and sold 300 units. Using the formula:

\[ STR = \left(\frac{300}{500}\right) \times 100 = 60\% \]

So, the sell-through rate (STR) is 60%.