The formula to calculate Cost Per Click (CPC) is:
\[ \text{CPC} = \frac{\text{total_cost}}{\text{number_of_clicks}} \]
Cost Per Click (CPC) is a metric used to measure the cost incurred for each click in an advertising campaign. It is calculated by dividing the total cost of the campaign by the number of clicks received. This metric helps advertisers understand the effectiveness and efficiency of their ads.
Let's assume the following:
To calculate the CPC:
\[ \text{CPC} = \frac{500}{250} = 2 \]
Therefore, the Cost Per Click (CPC) is $2.00.